In a bid to increase tourism numbers the government of Malaysia has announced that it is to waive visa fees for all Indian tourists. The move is a bid to attract more than a million tourists to the country from India this year.
Indian tourists to Malaysia will only incur a $20 administration fee for a single entry visa to the country. Figures from last year show that of over 25 million tourists to the country over seven hundred thousand were from India and Malaysia has recognised the importance of this growing market to their tourism efforts.
Meanwhile Malaysia has set up tourist offices across India, most recently in Kolkata in a bid to entice Indians to the country. They already have offices in Delhi, Mumbai and Chennai and are looking to open a further one in Amristar shortly.
The visa fee waiver comes on the back of other moves to encourage Indian tourism including an e-visa facility that was set up last year and the introduction of rule allowing non-resident Indians visa free travel to Malaysia from the Middle East and North America. The moves are part of a drive from the Malaysian government to target specific markets for their tourism. Whilst tourism offices in some countries, including the United States, Australia and South Africa have been closed, the Indian market, along with China, the UK, Japan and South Korea have now become the focus of the tourism drive in Malaysia.
This change in geographical focus is hoped to re-invigorate the tourism market in Malaysia and boost visitor numbers over the coming years. More initiatives are planned to further encourage tourism from these nations in the coming year.